Babus organize inter-ministry carrom tournament next month; but why can’t govt rebrand carrom as the game of the Maharajas?

BETWEEN October 17 and 25 this year, there will be an inter ministry carrom tournament in New Delhi’s Nirman Bhawan. Central Civil Services Cultural and Sports Board, an agency that comes under the department of personnel and training (DoPT), has asked potential participants to fill up the entries and pay…

Kant as Khan: How DIPP secretary Amitabh Kant had to play Shah Rukh Khan’s “role”; more on branding

Kant while delivering his speech

THE organizers of the International Advertising Association requested Bollywood star Shah Rukh Khan to be the chief guest in their IAA Silver Jubilee Summit held in Kochi earlier this month, but they did not want to take any risk. They needed someone as…